Medal Award Ceremony for the Winners of México Selection by CMB, presented by Audi, Chihuahua 2025

Mexico City, February 17^th, 2026. The quality of 189 wines, 83 spirits, and 16 beers and meads from Mexico was recognized during the Medal Award Ceremony for the Winning Wines of the Mexico Selection by CMB, presented by Audi, Chihuahua 2025. Held at the Polyforum Siqueiros in Mexico City, the awards ceremony formed part of the promotional activities of the Month of Gastronomy of Chihuahua, Host of the Mexico Selection by CMB, presented by Audi.

Fernanda Martínez Haces, Marketing Director of Audi Mexico, led the awards ceremony alongside Baudouin Havaux, President of the Concours Mondial de Bruxelles; Eduardo Barillas, Regional Manager of Digital Sales for United Airlines; and Mr. Edibray Gómez Gallegos, Secretary of Tourism of the State of Chihuahua.

The winning labels stood out for their technical precision and strong sensory expression among 861 wines, spirits, beers, and meads entered from 17 Mexican states, earning Silver, Gold, and Grand Gold Medals.

During the gala, special recognitions were also awarded to: Hydrixir Maple, Revelation Mead 2025; Cervecería Ancestrus Shica de humo, Revelation Beer 2025; Sotol Peña Blanca, Revelation Sotol 2025; Mezcal Artesanal Rancho de Quillo, Revelation Mezcal 2025; Sala Vivé El Bajío Colección de México Brut Rosé NV, Revelation Sparkling Wine 2025; Don Perfecto Rosé 2025, Revelation Rosé Wine 2025; Hilo Negro Invisible Reforzado Blanco 2024, Revelation White Wine 2025; Puerta del Lobo E60 2020, Revelation Red Wine 2025.

“The 2025 edition reaffirms Mexico Selection by CMB, presented by Audi, as the leading platform for the promotion of wines and spirits in Mexico and North America, and today also of meads and beers. With the participation of 40 judges from Germany, Belgium, Canada, Spain, the United States, France, Mexico, the Netherlands, and the United Kingdom, 861 samples of wines, spirits, beers, and meads from across the country, and 288 medals awarded, this competition consolidates its position as a benchmark for the industry. Moreover, the increasingly demanding evaluation scale ensures that the awarded labels serve as a reliable and objective guide for end consumers,”

stated Baudouin Havaux, President of the Concours Mondial de Bruxelles.

The gala also marked the official presentation of a new edition of La Guía Universal de Vinos Mexicanos 2025 por menú, a publication dedicated to portraying the current landscape of Mexico’s wine industry and the production of spirits, beers, and meads. The guide brings together all the winners of the Mexico Selection by CMB, presented by Audi, Chihuahua 2025, and stands as a key editorial reference tool for consumers and industry professionals alike. Readers around the world may consult it at: https://interactivos.eluniversal.com.mx/2026/guia-vinos-2025/

The awarded wines and spirits will be promoted in Mexico and worldwide throughout the various international sessions of the Concours Mondial de Bruxelles 2026. The complete list of results is available at: https://mexicoselection.com

About México Selection by CMB

The México Selection by CMB, presented by Audi, Chihuahua 2025, is organized by the Concours Mondial de Bruxelles, recognized as the most important international benchmark for the quality of wines and spirits in global markets.

The international character of its tasting panel provides the México Selection by CMB, presented by Audi, the highest guarantees of professionalism, independence and integrity, serving as a seal of excellence for the competition’s results.

Held from November 17th to 21st, 2025 in the State of Chihuahua, the México Selection by CMB aims to highlight the characteristics of high-quality Mexican wines, spirits and beer by region of origin, both within Mexico and worldwide, while promoting healthy competition to raise quality standards from their own appellations of origin.

Tasting judges —recognized for their experience and international expertise— will evaluate the samples strictly blind, following the rules established by the Concours Mondial de Bruxelles.

More than a Blind Tasting

The México Selection by CMB, presented by Audi, is much more than a blind tasting. Its main purpose is to foster dialogue and create a meeting point for the key players of Mexico’s wine, spirits and beer industries; to establish a reliable quality seal for consumers; to provide producers with a promotional tool recognized by the industry and the general public; and to promote both the host region and the competition’s local partners.

All participating products undergo a rigorous tasting methodology, where absolute anonymity is a fundamental principle. Tastings are conducted strictly blind, and judges never see the sample bottles before or during evaluation. This ensures that products are judged solely on their quality, awarding medals to the best entries regardless of origin, price, bottle or label.

Each year, the México Selection by CMB, presented by Audi, guarantees diversity within its panel of judges, always striving to include a multidisciplinary team composed of expert tasters, journalists, winemakers, sommeliers, buyers, distillers, brewers and media representatives involved in the world of wine, spirits and beer worldwide.

These elements, combined with a rigorous control system that verifies all documentation for each registered product, ensure the total independence of the results. The México Selection by CMB, presented by Audi, also strictly respects its policy of awarding a maximum of 30% of medals among participating products.

About Audi

The Audi Group is one of the most successful manufacturers of premium and luxury automobiles and motorcycles. Its brands —Audi, Bentley, Lamborghini and Ducati— operate 21 plants across 12 countries. Audi and its partners are present in more than 100 markets worldwide.

In 2024, the Audi Group delivered 1.7 million Audi vehicles, 10,643 Bentley vehicles, 10,687 Lamborghini vehicles and 54,495 Ducati motorcycles. In fiscal year 2023, the Group achieved revenues of 69.865 billion euros and an operating profit of 6.280 billion euros. The Audi Group employs more than 87,000 people worldwide, 53,000 of them in Germany. With its attractive brands and new models, the Group continues progressing toward its goal of becoming a premium provider of sustainable and fully connected mobility.